Critical analysis Essay Example | Topics and Well Written Essays - 750 words - 6

Critical analysis - Essay Example 2. Chiat support his claim about the media blurring our image in various forms. The author says, â€Å"everyone think that advertising is full of lies, but it is not what you think (Chiat 12). The facts presented in advertising are almost always accurate, not because advertising people are sticklers but because their adds are very closely regulated†. The author argues that it is hard to detect the real lies in the adverts since they have been regulated but he support his claim that what is false in advertising is the presentation of situations, values, beliefs, and cultural norms which is forming the basis of the sales message. We tend to substitute our natural thoughts with what the media claims to be and the constant advertisements we meet everywhere in our daily activities influences our perception says the author. To support his claim again, the author points out an example of De Beers diamond advertisements which persuade young men to buy engagement rings for their fiancà ƒ ©s using a two months salary. This advert is provoking and inducing insults for those partners who received low costing rings probably using half a month salary. The author bemoans the adverts that tell the fiancà © what to feel and what is real. 3. The purpose of this essay is to warn us about the perception created by the media while advertising. This essay identifies the underlying truth behind advertisements. The author says that the lies present in the adverts are sometimes errors, often innocent but in most cases they are usually the truth as far as the salesperson is concerned. The author does not criticize the sales agents who come up with these adverts but he is concerned by our take or our interpretation of the ads. For this reason, the author tries to influence our thinking and suggests that we consider various factors while coming across adverts. The author suggests

Fast Food Restaurants are Responsible for Obesity in U.S Research Paper

Fast Food Restaurants are Responsible for Obesity in U.S - Research Paper Example Moreover, it has been noted that the fast-food sector attracts the middle class by locating restaurants along highways and offering foods that attract a large number of Americans. Lower prices, free toys and convenience target the middle class particularly those who are budget-conscious (Strom, 2011). Furthermore, advertisements for fast-food restaurants are normally immensely appealing and thus attract many customers to visit the restaurants in order to get the deliciously served foods they see on advertisements. As a result, these people are likely to visit the restaurant frequently due to increasing appeals the advertisers pose. Even-though, it is clear that fast foods are to some extent responsible for Obesity in America, the restaurants are not responsible for notifying the public about the risks because people are free to make their decisions concerning what to eat or not. Research has shown that working class persons visit fast foods more often than the rich people do. This means that these people are learned and; therefore, they are aware of the dangers of consuming fast foods. In addition, one can argue that Obesity does not result solely from eating fast foods; it can result from cigarette smoking, and lack of exercise. Strom, S. (November 30, 2011)Toys Stay in San Francisco Happy Meals, for a Charge. The New York Times. Retrieved from